Sanabil Accelerator by Orbit Catalyzes Boowme’s Expansion: Pioneering Relationship App Secures Pre-Seed Funding to Transform matchmaking in the Arab World
February 26, 2025, City
Boowme, the innovative matchmaking and relationship coaching app for the Arab World, is excited to announce its inclusion in the prestigious Sanabil Accelerator by Orbit. This groundbreaking partnership between Orbit Startups and Sanabil Investments—a subsidiary of the Public Investment Fund (PIF)—is uniquely positioned to propel Boowme’s growth and innovation across the Middle East and North Africa (MENA) region. Boowme also stands out as the only North African app with a female founder among the selected startups
Founded in 2024 by Neïla Meknassi, Boowme has distinguished itself by offering online Relationship matchmaking and coaching solutions adapted to Arab culture and values.
The platform now attracts more than 40,000 subscribers each month, making Boowme a leading holistic relationship-building platform.
“We have successfully created a significant social impact by offering a solution to address singleness while respecting our culture, empowering individuals to build healthy, value-driven connections.” Said Neila Meknassi.
Since its inception, Boowme has been at the forefront of redefining relationship-building experiences, providing innovative solutions in the matchmaking and coaching space. The inclusion in the Sanabil Accelerator by Orbit marks a significant milestone in Boowme’s journey, offering an exceptional opportunity to expand its impact and reach.
“In the digital age in MENA, finding a lifetime partner is both a challenge and an opportunity, requiring a blend of innovation and cultural values,” said William Bao Bean, Managing General Partner of Orbit Startups. “Boowme’s unique approach is creating a profound social impact by empowering individuals to foster meaningful relationships and will drive a positive demographic impact that will shape the future of the region.”
The collaboration with Sanabil Accelerator by Orbit will provide Boowme with financial backing to enhance its mission of revolutionizing relationship dynamics in the MENA region. Over the next four months, Boowme will engage in an intensive development program focusing on crafting effective market entry strategies and designing scalable growth models, crucial for its expansion.
Moreover, this partnership grants Boowme unparalleled access to mentorship from global experts and a lifetime of ecosystem support, pivotal for navigating market complexities and enhancing product capabilities.
“Global dating apps don’t work in Arab countries because they fail to align with Arab culture. Boowme provides an innovative solution by combining matchmaking with coaching, creating a holistic relationship-building platform. We promote selective and deep connections while helping Arab singles cultivate healthy, value-driven relationships through marriage guidance and advice from our certified coaches.” said Neïla Meknassi, Founder of Boowme.
She added: “Joining Sanabil Accelerator by Orbit in Saudi Arabia is an incredible opportunity to help Boowme scale and grow across the MENA region. This collaboration reflects our commitment to bringing innovative solutions to the matchmaking and coaching space to help build a better society.”
The Boowme app is available on the Play Store and App Store, offering a seamless and intuitive experience for singles looking to build healthy relationships. Boowme is the first app in the world to introduce the anti-ghosting feature. You’ll also find unique Match-Tets, perfectly aligned with Arab culture and values. To learn more, visit www.boowme.com and discover how Boowme is redefining the standards of online dating.
About Boowme:
Boowme is a holistic relationship building platform for the Arab world. Boowme combines a personal and marriage coaching platform with online matchmaking, so Arab singles can find their life partner aligned with Arab culture and values.
Boowme prioritize quality over quantity with the world’s first anti-ghosting feature that encourages deep connection, by limiting the number of active conversations to max 5 at a time.
About Sanabil Accelerator by Orbit:
Sanabil Accelerator by Orbit is a collaboration between Orbit Startups and Sanabil Investments aimed at nurturing early-stage startups in the MENA region. The accelerator focuses on sectors such as fintech, healthcare, and e-commerce, providing startups with the tools, funding, and support needed to thrive in emerging markets.